To receive FREE, revenue producing, no nonsense, easily digestible "how to" business, sales and leadership nuggets of information from Chris Mullins subscribe by clicking here.

Are you the talk of the town?
Turnover affects your company’s reputation

As I mentioned in previous articles your team, vendors, products and services are continuous marketing and advertising displays for your business. What YOU deliver to each of these areas is what you’ll get out of them.

Think about it for a moment… when your team is overworked, they need to vent, they’re frustrated. Probably the most popular conversation that we all share and have each day is in regards to our jobs. It’s the most common and easiest way to start or jump into a conversation. What does your team say about their jobs? Do they say they’re exhausted because they’re carrying the weight of three other people? Do they say they feel inadequate because they don’t know what they’re doing or perhaps they say they’re not really sure if you are happy with them because they never talk to you or see you unless something is wrong or needs to be corrected?

Your team shares all of their bad experiences with other team members, paying customers and family members. If someone tells them that they’re looking for a job, do you think your team is saying… “you’ve got to get a job where I work! They treat you right. All I really do is answer the phone, but I feel good about it. I feel like I’m making a difference”. Or do they say, “whatever you do don’t apply where I work. We don’t know what we’re doing, we don’t get trained, no one tells us what to do, and we just figure it out. I don’t think my boss really knows what he’s doing, we never have enough help. As a matter of fact, I don’t even know if my boss knows my name.” Or, “it’s okay where I work, but we’re not very organized, we never get our reviews, we never know if we’re doing a good job, the customers always seem like they don’t like us, they’re always in a bad mood when we talk to them, it’s a joke working here, but it was the easiest job to get.
I feel like I’m always saying… I’m sorry or I don’t know or we’re still out of that to the customers”. 

I’m not saying you can’t have problems. I’m not saying you can’t have some turnover. What I’m saying is that what YOU, as a leader, put into the people that work for you is EXACTLY what you’ll get out of them. What you as leaders put into your team is EXACTLY what they’ll deliver to your vendors, your paying customers and anyone that will listen. “We got hired because we have a pulse. We know we won’t last, but we got the job because it was the easiest one to get”.

So I ask you, have you built a reputation for being fair, honest and hardworking or for just hiring anyone to get a days work done. I hope that you’re fair and honest and want the best for your people. In order to make these feelings known to each team member and therefore to your paying customers and the reputation of your company you must deliver. It’s not enough to feel that’s what you want. You must spend time with your people. Ask them what they want. Be honest with them. Tell them you’re having a difficult time finding time for everything, but give them a day that week when they can have their time with you. Ask them if they have suggestions. At the very least teach them to give 150% to each internal customer (team members) and external customers (paying). If this is done you will create and maintain a good reputation to your employees, paying customers and other businesses. You’ll attract other workers for that reason alone. Maintaining that frame of mind and attitude will soon help you grow your business just by giving to the people. Be the talk of the town and attract the best by being the best.